RVCA Stands For...

Surfers, skateboarders, artists and musicians love RVCA as a lifestyle-clothing brand, but fans often wonder what RVCA stands for. Several online discussion forums are committed to an ongoing conversation to find out what RVCA stands for. In fact, R-V-C-A is not an abbreviation for anything, but many think that the "V" character is actually a "U" written in ancient Roman script. This would make sense, because "ruca" means "clothes" in Greek. RVCA is typically pronounced "roo-kah." Occasionally, RVCA uses "VA" as their logo, which symbolizes the balance of opposites, their tagline. The "A" is written without a crossbar, so the shapes look like balanced arrows facing in opposite directions.

Even though this is its literal meaning, RVCA stands for so much more than clothes. RVCA is a lifestyle brand that prioritizes design, highlighting the balance and coexistence of opposites. Through the balance of opposites, ranging from oil and water, to past and present, RVCA hopes to change the way consumers see art and fashion. The brand places a special emphasis on one particular pairing: nature and industrialization. Nature, and specifically the ocean, is the backdrop for surfing, whereas skateboarding is practiced primarily using industrial spaces. Despite the difference between nature and industrialization, RVCA combines them as spaces for subculture movements and sponsors teams in both sports.

RVCA stands up for well-known and emerging artists alike through the ANP. ANP stands for Artist Network Program, which is RVCA's main venture. Through helping musicians, graffiti artists, painters and designers spread their work to a wider audience, RVCA aims to inspire generational change. RVCA features the artists they support on their website and in galleries in cities across the United States.

RVCA Stands For Clothes at RipYard.com

RVCA stands for cutting-edge design in surfing, skating, and subculture lifestyle apparel. This is so much more than your typical action sports garb. The clothing RVCA produces represents the result of collaboration between hardworking, creative individuals, with classic pieces that you'll wear year after year, even as trends come and go. RipYard carries a great collection of RVCA t-shirts, dress shirts, tank tops, hoodies, shorts, and boardshorts, with free shipping for all clothing items. We know you can't wait to sport an RVCA logo t-shirt and tell your friends that you finally found out what RVCA stands for, and don't forget to pronounce the name as "roo-kah"!